My dream is simple: to envision a world where our homes combine aesthetics, respect for the environment, and accessibility. Yet, this dream faces a much more complex reality.

The furniture and decoration market, with an annual turnover of 26 billion euros, is undergoing a profound transformation. Unfortunately, it is marked by the worrying rise of fast decor, a trend that heavily impacts our planet, workers, and generates excessive waste.

The alarming observations that motivate our mission

1. Fast decor is invading the market

The disposable culture reigns supreme, standardizing our interiors with cheap, often unsustainable products. The result? Every year, 1,259,500 tons of furniture are discarded in France, equivalent to 25 cruise ships.

Moreover, production, often outsourced, leads to social injustices and indoor pollution due to non-compliant finishes.

2. An ecological aberration

Our household equipment, although necessary, has a heavy impact on the planet. Each household owns an average of 2.5 tons of equipment, but their manufacturing uses 45 tons of raw materials and emits 6 tons of CO₂, equivalent to six round trips from Paris to New York.

Only 2.2% of furniture is reused as is, but the 2020 Agec law encourages new progress in recycling.

3. The circular economy, an essential solution

The circular economy offers a sustainable alternative. By reusing existing materials instead of exploiting new resources, we significantly reduce our ecological footprint. More and more actors are committing to this approach, transforming waste into useful furniture and objects.

Our mission: to create a desirable home

At Boethic, we manufacture furniture and objects that respect living things from existing material deposits. Our productions are made in France or Morocco, in close collaboration with local artisans for crafts such as tanning, basketry, or weaving.

We offer eco-scored products, with full transparency on their materials, manufacturers, and place of production. Everything is designed to last, with fair prices and no excessive promotions.

How can you contribute?

  • Better understand decor: Explore our blog to discover articles on sustainable consumption and decor inspiration ideas.
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  • Buy less, buy better: Opt for well-produced and durable furniture, from us or elsewhere. Need advice? Write to us at cecile@boethic.com.